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Stop Designing For Gen Z: Why Youth Voices Belong at the Strategy Table
Somewhere right now, a group of consultants in suits is sitting in a sleek conference room, staring at a whiteboard that says “How to make urban planning slap for Gen Z.” They’ve spent six months on "stakeholder discovery." They’ve bought a domain name. They’ve hired a social media manager whose sole qualification is knowing what Skibidi means. And when launch day finally arrives? They rent out a community center gym, buy $400 worth of lukewarm Domino’s, and wait for the yout
Sep 25 min read
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